Brett Wheatley is vice president, Mobility Marketing and Growth, Ford Motor Company, effective Jan. 25, 2018. In this role, he is responsible for establishing and leading a global marketing and sales team for Ford Smart Mobility, to drive demand with consumers, commercial and city customers and ensure the voice of those customers is heard throughout the organization.
In Oct. 2017, Wheatley assumed the role of director, Marketing, Sales & Service Fitness Transformation as part of the Ford corporate Fitness Redesign Initiative. In this role, he drove improvements across the enterprise and led a complete relook of the functional fitness across the globe.
Previously, Wheatley served as executive director, North America, for Ford Customer Service Division. He was responsible for Ford and Motorcraft parts and service activities for Ford and Lincoln dealers, Quick Lanes, and independent repair facilities.
Prior to this position, he served for three years as vice president of Marketing, Sales and Service for Ford Asia Pacific, based in Shanghai, China. In addition to leading sales, marketing and service initiatives for the Asia Pacific markets, he also helped launch the Lincoln brand in China in 2014.
Additionally, he has held the position of director, Global Market Representation, working with Ford’s 10,000 dealers across the globe and leading the Consumer Experience Movement.
An employee of Ford Motor Company for nearly 30 years, Wheatley started as a sales zone manager, where he developed an in-depth understanding of the retail business and the importance of strong dealer partnerships.
He has since worked as a regional sales manager in the Washington, D.C. region, and in senior roles in Consumer Marketing, Product Marketing, Variable Marketing, Advertising, Field Operations, Lincoln, and the Ford Customer Service Division.
Throughout his career Wheatley has earned a number of accolades including receiving Ford’s prestigious Diversity and Inclusion Award.
Appointed to the OEConnection board, Wheatley appreciates using his expertise to help develop solutions to benefit the industry as a whole.
Wheatley holds an MBA in International Business from Duke University’s Fuqua School of Business, and a bachelor’s degree in marketing from Miami University in Oxford, Ohio.
Born in March of 1967 and raised in Cleveland, Ohio, Wheatley is married with a son and a daughter in college. A big NFL and baseball fan, he enjoys cycling, collecting pro sports memorabilia and driving his 1970 Boss Mustang.
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January 2018